Vincent N. Campbell

(208) 362-0855
11251 W. Goldenspire Dr., Boise, ID 83709
E-Mail: vincecampbell (at)

Photo: 3k


Ph. D. (Social Psychology), University of Colorado, 1960
M. S. (Psychology), Iowa State University, 1955
A. B. (Psychology), University of California, Berkeley, 1953


Dr. Campbell is a research scientist, educational consultant and decision analyst. He has led many training workshops and taught several university courses, in the areas of decision science, decision support systems, education, and facilitating group meetings. He has conducted extensive research in education and social decision processes.

For the last 35 years he has been involved in developing new techniques of citizen participation in the democratic decision process. He designed and tested in San Jose, California the first automated public feedback system using telephone and computer. He has written articles, conducted research and applied new techniques, such as the televote, in town and school system governance.

From 1965 to 1972 he led the development of objectives and measures of educational achievement in the citizenship area for the National Assessment of Educational Progress. From 1969 to 1971 he served as chairman of the citizenship education committee of the National Council of the Social Studies. He was elected twice to a local school board in California, and served as chairman of the board for one year.

He has worked as a decision analyst, solving complex problems and designing systems for a variety of government and corporate clients. He has conducted more than 100 decision conferences which combined group problem solving techniques with decision analysis. Since 1990 he has consulted for schools on outcome-based assessment, and has conducted research on teaching problem-solving and decision making in secondary schools.


Decision Systems, inc. (1986 to present) - President and Chairman. Conduct research, lead training workshops, facilitate meetings and decision conferences, and consult on communication systems and education.

The George Washington University (1991 to 1993) - Visiting Associate Professor. Taught courses in decision support systems, expert systems and decision science.

Decisions and Designs, Inc. (1976-77 and 1980-86) - Senior Decision Analyst. Planned and conducted analyses for government and industry, and designed decision support systems.

Independent consultant (1977-80). Designed and conducted evaluations and decision analyses, consulted on school improvement, and conducted training workshops.

American Institutes for Research (1960-76) - Principal Research Scientist, Director of Social and Educational Research Program. Initiated and directed many research projects on improving instructional methods, measurement and evaluation, decision making, problem solving, citizenship, and community action.

U. S. Army Leadership Human Research Unit (1955-57). Conducted research on small group leadership while enlisted in Army.


His clients of the past 20 years include:


Just published: Democracy and Terrorism: a Vision of the Future, Authorhouse, 2003. Order at:

Campbell, V. and Nichols, D. New ways to measure achievement: Early Work at AIR on Exercise Development in Citizenship. Chapter 5 in L. Jones and I. Olkin (Eds.) The Nation's Report Card: Evolution and Perspectives. Bloomington, Indiana: Phi Delta Kappan. (in press).

Campbell, V. and Davis, K. Teaching Decision Analysis in Science. Reston, VA: Decision Systems Inc. Final report on National Science Foundation grant No. ISI-9160333. 1992.

Campbell, V., Lofstrom, J., and Jerome, B. Decisions Based on Science. Arlington, VA: National Science Teachers Association, 1997.

Stilson, D. and Campbell, V. A note on calculating tau and average tau and on the sampling distribution of average tau with a criterion ranking. Journal of the American Statistical Association. 1962, 57, 567-571.

Goldbeck, R., & Campbell, V. The effects of response mode and response difficulty on programmed instruction. Journal of Educational Psychology,. 1962, 53(3), 110-118.

Campbell, V. Bypassing as a way of adapting self-instruction programs to individual differences. Journal of Educational Psychology,. 1963, 54, 337-345.

Campbell, V. Research on self-directed learning in the classroom. Programmed Instruction, November, 1964, IV(2).

Campbell, V. & Chapman M. Learner control vs. program control of instruction. Psychology in the Schools, . 1967, 4, 121-130.

Campbell, V., & Nichols, D. National assessment of citizenship education. Social Education, 1968, 32, 279-281.

Campbell, V. & Markle, D. Identifying and formulating educational problems. Palo Alto: American Institutes for Research, 1967.

Nichols, D., & Campbell, V. Evaluating civic behavior. The bulletin of the National Association of Secondary School Principals, . 1969, 53, 35-42.

Campbell, V. Democracy by telephone: An alternative to revolution. Avant Garde, January, 1970.

Campbell, V. & Santos, J. Televote: A new civic communication system. American Institutes for Research. Palo Alto, CA, 1975.

Campbell, V. The televote system for civic communication: first demonstration and evaluation. Palo Alto: American Institutes for Research, 1974.

Jung, S., Campbell, V., Wolman, J. A comparative study of proprietary and non-proprietary vocational training graduates. Journal of Vocational Behavior, . 1976, 8, 1-17.

Campbell, V. & Nichols, D. Setting priorities among objectives. Policy Analysis, . Fall 1977, Vol. II(4), 561-578.

Brown, R., Campbell, V., & Repici, D. Analysis of residential fuel conservation behavior. McLean, VA: Decisions & Designs, Inc., 1977.

Campbell, V. & Seaver, D. Decision Analysis for water resource planning: the Shasta case. Falls Church, VA: Decision Science Consortium, Inc., 1979.

Campbell, V. & Bond, R. Evaluation of a character education curriculum. In D. C. McClelland (Ed. ), Education for values. New York: Irvington, 1980.

Campbell, V., Peterson, C., & Frisvold, G. Long Range Planning for Strategic Minerals. DDI/TR 82-14-196. McLean, VA: Decisions & Designs, Inc., January 1983.

Campbell, V., Kuskey, K. and O'Connor, M. Strategic plan for productivity programs:. U. S. Department of Commerce. McLean, VA: Decisions and Designs, Inc., 1983.

Campbell, V. NOA's Ark . (a novel). Reston, VA: Decision Systems, inc., 1986.

Campbell, V. and Peterson, S. The optimal use of manpower for information resources management. McLean, VA: Decisions and Designs, Inc., 1986.

Laskey, K. & Campbell, V. Evaluation of an intermediate level decision analysis course. In J. Baron and R. Brown (Eds. ) Teaching Decision Making to Adolescents. Hillsdale, NJ: Lawrence Erlbaum and Associates, 1991.

Campbell, V. & Laskey, K. Institutional strategy for teaching decision skills in the schools. In J. Baron and R. Brown (Eds. ) Teaching Decision Making to Adolescents. Hillsdale, NJ: Lawrence Erlbaum and Associates, 1991.

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